The Pakistan Ambassador

  Pakistan Youth Change Advocates (PYCA) and several other public health advocates have expressed serious concern over the proposed reconstitution of food standards development committees under the Pakistan Standards and Quality Control Authority (PSQCA), particularly at a time when critical decisions affecting food safety, nutrition, and public health are under consideration. The agenda for the 48th meeting of the National Standards Committee on Agriculture and Food (NSCAF), scheduled for October 12, 2026, includes a proposal to reconstitute technical committees. The meeting is also expected to address critical issues, including revisions to food labelling and nutrition standards, food additives, vitamin D fortification, tobacco products, and the future of Front-of-Pack Warning Labelling (FOPWL), among other matters. “The proposed reconstitution raises serious concerns about the side-lining of public health experts and civil society representatives. The proposed committee composi...

  Education Malaysia Global Services (EMGS) successfully hosted the Study in Malaysia Education Fair 2026 in Islamabad on September 15 and 16, attracting hundreds of students, parents, education professionals and representatives from academic institutions.   The education fair provided Pakistani students with an opportunity to interact directly with representatives of leading Malaysian universities and explore a wide range of undergraduate, postgraduate and professional study programmes.   Participating institutions presented information on internationally recognised degree programmes, scholarships, admissions requirements, student visas, campus facilities, accommodation, student life in Malaysia. University representatives also provided one-on-one counselling to students and parents, helping them better understand the complete process of pursuing higher education in Malaysia.   The fair was inaugurated by the High Commissioner of Malaysia to Pakistan ...

  Pakistan has achieved a significant breakthrough in the fight against child malnutrition, as the Endline Impact Evaluation of BNP conducted by Aga Khan University (AKU) revealed substantial reductions in child stunting and improvements in maternal and newborn health outcomes. The evaluation found that stunting rates among beneficiary children were 22 percent lower at six months of age and 18 percent lower at one year of age. The study also reported a 6 percent reduction in low-birth-weight cases, an 11 percent decline in premature births, and a 7 percent decrease in weak and vulnerable newborns.   The findings were unveiled by AKU during a session on the Endline Impact Evaluation of the BNP held today at BISP Headquarters in Islamabad. Speaking at the event, Federal Minister for Poverty Alleviation and Social Safety, Mr. Syed Imran Ahmed Shah, termed the results a major achievement for Pakistan’s social protection sector. He said the evaluation demonstrates that target...

    Reinforcing its position as a global leader in advanced energy storage and solar solutions, Livoltek has announced the signing of a strategic Memorandum of Understanding (MoU), alongside the EPC agreement between Hub Salt and Optimisen, for the deployment of a 2.35MWh Battery Energy Storage System (BESS) integrated with a 1.44MW solar PV system at the Hub Salt Refinery in Sindh. Powered by Livoltek’s advanced technology, this milestone marks the company’s first high-capacity BESS deployment in Pakistan and underscores its growing footprint in South Asia.   The project will be executed by Optimisen as the EPC partner, combining advanced engineering expertise with Livoltek’s cutting-edge energy storage solutions. Representing a transformative step in Hub Salt’s operational evolution, the initiative will transition the facility from a fully diesel-dependent, off-grid setup to a clean, efficient hybrid solar-plus-storage energy system—driving sustainability, energy ...

  Hemani proudly announces a historic achievement in regional trade connectivity, coinciding with a groundbreaking development in cross-border logistics. Pakistan has marked a major milestone as the first truck from Kyrgyzstan arrived at Sost Dry Port carrying transit goods, successfully bypassing Afghanistan.This first-ever movement of its kind by a Commonwealth of Independent States (CIS) country using its own transport signifies the opening of a new alternative trade corridor into Pakistan.   Hemani is honored to be among the first exporters to capitalize on this strategic breakthrough, reinforcing its leadership in international trade and logistics innovation.The shipment was facilitated by a partner company of the National Logistics Corporation (NLC) in Kyrgyzstan, and is being widely recognized as a pivotal step toward enhanced regional integration and economic cooperation.   “This is not just a logistical success, it is a transformative moment for regional ...

  Pakistan’s leading digital streaming platform tapmad has announced the acquisition of exclusive Subscription Video-on-Demand (SVOD) rights in Pakistan for Pakistan Super League (PSL) Season 11, along with exclusive global Video-on-Demand (VOD) rights for clips, highlights, and related digital content derived from the licensed broadcast feed.   The rights have been secured through a strategic partnership with Walee, which holds the official media rights for PSL 11. Through this collaboration, tapmad will bring premium digital access to one of Pakistan’s most celebrated sporting events.   Through its SVOD offering, tapmad will provide subscribers in Pakistan with a premium viewing experience featuring uninterrupted, ad-free streaming in HD quality, allowing cricket fans to watch PSL content anytime and anywhere. The SVOD model ensures a seamless and immersive viewing experience without commercial interruptions, giving fans a truly premium way to enjoy the leagu...

    ARY Digital Network, one of Pakistan’s most influential and widely viewed television networks, has acquired majority shares of the digital media platform Nukta as part of ARY Group’s broader strategy to expand its leadership in the evolving digital media landscape.   The move reflects ARY Group’s continued commitment to innovation in journalism, combining its decades-long strength in broadcast media with the growing importance of digital storytelling and audience engagement.   Through this integration, Nukta will join ARY Group’s expanding media ecosystem, which currently reaches millions of viewers across television, digital platforms and international markets. Salman Iqbal, Founder of the ARY Digital Network & CEO of the ARY Group, said: “The media landscape is changing rapidly, and ARY has always been at the forefront of that evolution. By bringing Nukta into the ARY ecosystem, we are strengthening our digital presence while building on ARY’s g...

  The Pakistan Digital Authority (PDA) and the United Nations University (UNU) signed a Memorandum of Understanding (MoU) at Indus AI Week 2026 to accelerate Project GovAI, a Digital Micro-Learning & Upskilling Program for Civil/Public Servants. Coordinated by UNU-EGOV, the collaboration will draw on experts across the UNU system, including UNU-IAS (Tokyo, Japan), UNU-MERIT (Maastricht, the Netherlands) and the UNU Institute in Macao, among others.   GovAI is designed to help enable the AI upskilling of 1+ million Pakistani civil servants by 2028. This supports PDA’s leadership role in Pakistan’s five-year Digital Master Plan by focusing on the capability layer needed to deliver modern, trusted digital public services. The MoU establishes a time-bound discovery and testing phase to assess learning design, curriculum architecture and platform options; run early pilots (micro-trainings, webinars and e-learning) to validate localisation, engagement and measurement; and p...

    tapmad has announced the launch of Pakistan’s first-ever vertical sports streaming experience, setting a new benchmark for how fans consume live sports on mobile devices. Designed specifically for mobile-first audiences, this industry-first feature allows users to stream live sports seamlessly in vertical mode, offering greater convenience, comfort, and immersion.   Driven by its People First, Technology First philosophy, tapmad continues to innovate at the intersection of advanced technology and evolving user behavior. The introduction of vertical sports streaming reflects the platform’s commitment to creating future-ready digital experiences that align with how audiences naturally use their smartphones today.   tapmad’s CEO Yassir Pasha said, “As we keep innovating and bringing top-quality experiences to our audiences, this launch reflects our commitment to using cutting-edge technology to strengthen our platform and raise the standard of sports entert...

  The launch of Muhammad Saeed Mehdi’s much-anticipated memoir, The Eyewitness: Standing in the Shadows of Pakistan’s History, was held at a well-attended event in Lahore. Hosted by Lightstone Publishers, the launch brought together an audience of over 600 including diplomats, senior journalists, legal experts, academics, and literary figures, marking the unveiling of a work that contributes significantly to Pakistan’s political and journalistic record.   Opening the ceremony, Ameena Saiyid, Managing Director of Lightstone Pub-lishers, highlighted the historical importance of the memoir, stating, “This bookis not merely a collection of memoirs; it is a mesmerising and eyewitness account of events that shaped Pakistan.   The eras Muhammad Saeed Mehdi closely observed are in-valuable historical documentation for future generations.” She further noted Lightstone Publishers’ longstanding commitment to education and cultural de-velopment through its Adab Festival. She sa...

  In a move aimed at widening access to small-ticket digital financing in Pakistan, ABHI Microfinance Bank has entered into a strategic partnership with Zanda Financial Services (Pvt.) Ltd., a technology-enabled non-banking finance company, to deliver digital lending solutions through integrated digital platforms.   The collaboration combines ABHI Microfinance Bank's regulated banking infrastructure with Zanda's digital customer interface, creating a model that allows eligible users to apply for and access loans through a seamless mobile experience. Loan disbursement, wallet operations, and repayment channels will be supported through ABHI's banking systems, ensuring the process operates within a secure and compliant financial framework.   Industry observers see such partnerships as a growing trend in Pakistan's financial sector, where banks and fintechs are increasingly working together to bridge the gap between formal finance and digitally active but underserv...

    Karachi: Sk’n Theory, a premium skincare clinic founded by the renowned aesthetic physician Dr. Saba Jerjees, opened its doors to Karachi with an exclusive star-studded event held on the evening of 18 th January . The event marked the debut of skincare that seamlessly blends medical expertise, dermatological science, and modern skincare innovation.   Situated in uptown Karachi, Sk’n Theory is built on the philosophy that skincare is not one-size-fits-all. Rooted in clinical knowledge and evidence-based formulations, the clinic aims to deliver effective, results-driven solutions tailored to diverse skin concerns, tones, and textures.   Speaking on the occasion , Dr. Saba Jerjees shared her vision behind the brand: “ Sk ’ n Theory is Pakistan ’ s first-of-its-kind skin clinic, redefining skincare through setting a gold standard of modern, science-backed treatments. We are here to offer a new, elevated experience in aesthetic excellence. ”  ...

Federal Minister for Petroleum Ali Pervaiz Malik in meeting with HRH Prince Abdulaziz bin Salman Al-Saud, Minister of Energy of Saudi Arabia Riyadh   :-  Federal Minister for Petroleum, Ali Pervaiz Malik, represented Pakistan at the  Future Minerals Forum  (FMF) in Riyadh where he participated in high-level discussions showcasing Pakistan's immense mineral potential to the world. On the sidelines of FMF, the Federal Minister held a series of high-level bilateral meetings. These included a meeting with HRH Prince Abdulaziz bin Salman Al-Saud, Minister of Energy of Saudi Arabia, during which both sides discussed ways to strengthen bilateral cooperation across the energy sector, including petroleum supply, renewable energy, energy efficiency, investment opportunities. Ali Pervaiz Malik also had a meeting with  Engr. Khalid Al-Falih, Minister of Investment of Saudi Arabia, to discuss enhancing investment flows and facilitating partnerships in Pakistan’s energy and m...

Riyadh, KSA: - Federal Minister for Petroleum Ali Pervaiz Malik is in Riyadh leading Pakistani delegation at the Future Minerals Forum (FMF) 2026, hosted by the Ministry of Industry and Mineral Resources of the Kingdom of Saudi Arabia.   On the sidelines of the Forum, Ali Pervaiz Malik held a meeting with H.E. Bandar Ibrahim Al-Khorayef, Saudi Minister of Industry and Mineral Resources. Discussions focused on strengthening bilateral cooperation in the mining and minerals sector, exploring joint investment opportunities, and enhancing collaboration across the mineral value chain. The Saudi Minister appreciated Pakistan’s participation in the Forum, noting that global focus has increasingly shifted toward mining and critical minerals. He highlighted the vast potential for Pakistan–Saudi cooperation in the minerals sector and assured that Saudi Arabia’s knowledge resources and technical expertise would be available to support Pakistan's mineral sector. He also underscored Pakist...

Riyadh, KSA: - Ahead of the official opening of the Future Minerals Forum (FMF) 2026, Saudi Arabia’s Minister of Industry and Mineral Resources, H.E. Bandar Ibrahim Al-Khorayef, accompanied by H.E. Eng. Khalid bin Saleh Al-Mudaifer, Vice Minister for Mining Affairs, visited the Pakistan Pavilion and praised it as one of the most visually impactful features of the event. Highlighting its marked improvement over previous editions, the minister described the pavilion as a premier platform for the global mining community. The Pakistan Pavilion, themed “The Mineral Marvel,” has already attracted strong interest from international investors. Organized by Pakistan Petroleum Limited (PPL) as the Lead Partner on behalf of the Ministry of Energy, the pavilion features interactive exhibits and the newly launched National Minerals Data Center, a digital portal aimed at modernizing mineral governance and promoting investment in Pakistan’s mining sector.  

  Pakistan: - Livoltek, a global leader in smart solar, energy storage, and EV charging solutions, has successfully organized and concluded a product launch event in Pakistan, marking the official introduction of its IP66-rated Hybrid Inverter Series (HP1)  along with its advanced Commercial & Industrial (C&I) Battery Energy Storage System (BESS)  and integrated PV + BESS + EV Charging solutions . This post-event announcement underscores Livoltek’s continued commitment to supporting Pakistan’s growing demand for reliable, efficient, and intelligent energy infrastructure across residential, commercial, and industrial sectors.   Commenting on the successful conclusion of the launch event, Ms. Tracy Xie, Sales Operations Director (South Asia) at Livoltek , stated that the event reflects Livoltek’s strong and long-term commitment to the Pakistani market. She emphasized that Livoltek’s integrated portfolio—covering hybrid inverters, battery energy storage, and EV ...