Driven by its People First,
Technology First philosophy, tapmad continues to innovate at the
intersection of advanced technology and evolving user behavior. The
introduction of vertical sports streaming reflects the platform’s commitment to
creating future-ready digital experiences that align with how audiences
naturally use their smartphones today.
tapmad’s CEO Yassir Pasha said,
“As we keep innovating and bringing top-quality experiences to our audiences,
this launch reflects our commitment to using cutting-edge technology to
strengthen our platform and raise the standard of sports entertainment in the
region.”
The vertical viewing experience
is optimized for on-the-go consumption, enabling smoother access to live action
and key moments without the need to rotate screens or compromise viewing
quality. By prioritizing intuitive design and user-centric functionality,
tapmad enhances accessibility while maintaining premium streaming standards.
Commenting on the launch, tapmad
COO Aly Rana said, “At tapmad, we put people and technology first. This launch
represents a significant step in our mission to innovate, using advanced
technology to make sports content more accessible, engaging, and enjoyable for
fans across Pakistan.”
The launch further strengthens tapmad’s position as a digital innovator and a
leader in Pakistan’s growing sports streaming ecosystem. Through continuous
investment in advanced streaming technologies and user-focused solutions,
tapmad remains committed to delivering premium, accessible, and engaging sports
content to audiences nationwide.